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Interpreting the Viewing Details/Heatmaps

  • September 7, 2024
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What do the different colors represent in the heatmaps section?

As prospects view the demoboards, the Consensus Platform will track their viewing data and display it using a Heatmap.

There are multiple colors representing how many times a viewer watched a specific section of the demo. 


The following images will help explain the differences:

Light Green represents 1 view:

Light Green represents 1 view

Light Yellow represents 2 views:

Light Yellow represents 2 views

Dark Yellow represents 3 views:

Dark Yellow represents 3 views

Any sections with no color represent portions of the video that the viewer skipped


It’s important to understand and consult this heatmap prior to meeting with a prospect. This data can be used to structure upcoming agendas and will ensure you’re focusing on the most important features/solutions for your clients.