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Getting a prospect to show up to a live appointment can be a challenge.

 

To use all of that time to review basic functionalities and walkthroughs of your product could be better spent fielding questions or doing discovery. Stop having starter conversations!

 

Pre-educate and discover additional stakeholders before you ever even have your first call, so the first call can jump right into closing conversations.

  • Step by Step Process
    • Include instruction to view the demo which will provide value context for the upcoming conversation
    • Encourage them to share the demo with others inside of their organization that need to learn about the solution
      sample email

       

    • Send out a DemoBoard link when an appointment is set.
  • There are several ways to send a DemoBoard link with Consensus. You can send it right from within the applications or integrate directly with the tools you are already using to communicate with your prospects:
    • Send from within Consensus
    •  Gmail
    • Oulook
    • Salesforce

 

  • Looking to send out DemoBoard links to a large group of Organizations? Use our Mail Merge tool to create dynamic unique links on the fly with any Mail Merge tool
    • Settings (Lower left-hand corner) > Mail Merge
      Mail Merge link

       

    • When you get the view notification, send them a note along the lines of: “looks like (feature selection) is very important to you, who else can I share the demo with/ would like to join us for our upcoming call”
  • Benefit:
    • Prospects who watch the demo before the first call will be pre-educated and allow you to start a nurturing conversation from the very first call
    • Consensus can help transform the conversation in your calls to be more specific to each organization you are working with
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